7CS OF EFFECTIVE COMMUNICATION PDF

Looks like you already have an account with this ID. You can try logging in. Like emails, presentations, conferences, meetings, networking etc… and the list is endless. Effective communication forms an integral part of a successful career in the current job world and is important for career acceleration.

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Beyond that, meetings, conference calls, presentations, report writing and several other activities at the workplace involve communicating with peers, superiors and other colleagues.

To ensure that you communicate in the most efficient and engaging manner possible and thereby enhance your productivity at work, your communication needs to follow the 7Cs: Clear, Correct, Complete, Concise, Concrete, Coherent, Courteous. Any message needs to come out clearly from your communication rather than the recipient having to assume things and coming back to you for more information. This will only lead to more time being wasted on emails. Do not try to communicate too many things in one message.

This will dilute the attention of the reader. For an example of poor communicating skills, look at this email below. I might need the help of John from your team. There are innumerable things that are wrong in this email. James might not even know who the new client is or what the project is about. He probably was not part of the meeting with the engineering team. Kevin also mentions that he wants to talk.

As you may know we have signed up XYZ as our new client. I had a meeting with the engineering team yesterday and had discussed the campaign requirements for this project. John Redden from your team had done a pretty good job last time doing the social media campaign for ABC and so I would like him to work on the XYZ campaign too.

Would you be available sometime tomorrow to discuss this further? This email has all the information James needs to know. When too many emails are being written in a day, people tend to type fast and therefore might make spelling mistakes.

Spell check will not be able to catch it if the wrongly spelt word is in fact another word in the English language. You also need to ensure that you address people the right way and spell their names correctly.

Additionally, you need to ensure that the reader has sufficient knowledge and education to understand the technical terms that you use in your communication. Further to our conservation today, I am attaching the plan for the first stage of the project. Hope the one weak deadline is okay with you and your team. There were two glaring spelling errors in this e-mail.

Though these are minor errors, they could gravely impact the credibility of your professionalism and the brand image of the organization you represent. Therefore, it is absolutely necessary to check all your spellings and prefixes before you send an email, especially if you are sending it to a client or a vendor outside of your company. A complete message will have all the information the reader needs to know to be able to respond or take action.

Incomplete messages lead to iterations, a lot of back-and-forth, and waste of time and effort on both ends. Here is an example of an incomplete message. Bad example:. Let us meet tomorrow to discuss the product launch event. Please be there on time. There is no mention of the time of the meeting scheduled for, or the location, neither is there any set agenda.

The recipients of the email would have to write back or call back to Chris to clarify. Let us meet tomorrow at 11am at Conference room 3 to discuss the product launch event. We will have to decide the keynote speakers and complete the event invite draft tomorrow. People more often than not tend to write 4 sentences in a place where they could have finished the message in 2 sentences.

This wastes the time of the sender and the receiver and in turn limits their productivity too. Your message needs to be accurate, to the point and crisp. Here is an example of a bad email. I think we need to talk about the CSR campaign, I mean the one which we need to do as a quarterly exercise. I think it is a great way of enhancing our brand image. Basically, it would just be a visit to an orphanage but we can sort of do other things too.

For instance, we could take the kids out for a short trip to a nearby park or zoo. Let us sit and talk tomorrow. The mail is full of fillers and extended phrases wherein she could have finished the email in just two sentences, such as the one below. I need to discuss the quarterly CSR campaign with you. Let us take the kids out this time to a nearby park or zoo instead of just visiting them.

This will help enhance our brand image. You need to believe in you what you want to convey to the audience. Concreteness is a quality which needs to come to the fore especially during marketing or advertising campaigns. There need to be details that capture the attention of the audience, not bore them. This is a vague ad message. It is made to sound like just another resort advertisement among a hundred others. The audience will never remember this ad message.

There are no concrete details to take away from this message. Take a break from your work. Relax and rejuvenate yourself at Hilltop. Go back fresh and energized! This message gives you visualizing details. The reader can actually imagine being in a beautiful resort breathing fresh air and swimming in a pool instead of slogging away at his or her office.

That is a concrete message conveyed to the audience. Your message needs to have a logical flow. All sentences in your email or report should be connected to the previous one and stick to the main topic.

Without coherence, the reader will easily lose track of what you have conveyed. Thanks for submitting the industry report. Finn will give you some feedback on it. Finn also wanted to find out if you will be available for the client meeting tomorrow. We will be discussing the budget for the next phase of the project. The email was supposed to be about the industry report which was submitted and the feedback for it.

The question about the meeting had come out of nowhere and will now distract Nam and her priorities. You will be receiving an email from him with detailed comments. This email talks only about the report. Therefore, Nam knows that her report has been viewed and she needs to wait for feedback. There are no other distractions. The query about the meeting must have been an entirely different email. Being courteous is of profound importance in a corporate setting.

Individuals who work together are not necessarily friends and therefore, to maintain a healthy working relationship, being courteous is a necessity. Hidden insults and aggressive tones will only cause trouble among individuals and result in reduced morale and productivity.

I really do not appreciate how your IT team ignores the requests of my team alone. My team is an important function in this organization too and we have our own IT requirement. This email is condescending, judgmental and disrespectful. I understand that the IT team is swamped with work and gets requests from every department in the organization. Please do let me know if you need anything from me. As a result of the polite request, it is likely that Drew will feel appreciated and important and he will definitely ask his team to help your team out.

Work gets done and everybody is happy too. Therefore, communication becomes a critical skill. When you communicate well, you become more efficient, you tend to command respect among your peers and you maintain a healthy relationship with your colleagues.

Keep in mind the 7 Cs of effective communication and accelerate your career growth. Invensis Learning Blog. Professional Development. Table of Contents. If you are seeking globally-recognized certifications and world-class training for professional growth, your quest ends here.

If you are a company looking for a trustworthy training partner to meet the certification training needs of your key team members, look no further. Log on to Invensis Learning. Contact us: support invensislearning.

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Seven C’s of Effective Communication

Beyond that, meetings, conference calls, presentations, report writing and several other activities at the workplace involve communicating with peers, superiors and other colleagues. To ensure that you communicate in the most efficient and engaging manner possible and thereby enhance your productivity at work, your communication needs to follow the 7Cs: Clear, Correct, Complete, Concise, Concrete, Coherent, Courteous. Any message needs to come out clearly from your communication rather than the recipient having to assume things and coming back to you for more information. This will only lead to more time being wasted on emails. Do not try to communicate too many things in one message. This will dilute the attention of the reader. For an example of poor communicating skills, look at this email below.

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7 C’s of Effective Communication

Each one represents a requirement that the message should meet to be effective. Modern science is not much different from business in the sense that scientists face information overload. Oral presentations are the biggest problem in this respect: how many conferences or seminars have you attended where no speaker talked too fast or extended their talk over the allocated length because they wanted to squeeze too much information in too little time? When dealing with written communication , for example when reading research papers , scientists adapt to time shortage by skimming for key information, and read in depth only the most interesting parts.

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